Profitable Sustainability: feasible and necessary. Sustainability with a capital letter will not progress in the world without a deep and genuine involvement of companies, which will promote environmentally and socially transformative actions when they also benefit from profitable growth.
The challenge is therefore to implement business models that combine sustainability and financial value. The transition to net zero opens up great opportunities in this regard for visionary and committed companies. For example:<\/p>\n
These new business models don't usually come from brilliant ideas. They are inspired by society from different perspectives: employees, customers, suppliers, partners... The key is to effectively channel all this collective intelligence. An exciting stage is opening for the innovation functions of companies, as long as they work collaboratively. Sostenibilidad rentable: factible y necesaria. La Sostenibilidad con may\u00fascula no progresar\u00e1 en el mundo sin una implicaci\u00f3n profunda y genuina de las empresas, que impulsar\u00e1n actuaciones medioambiental y socialmente transformadoras cuando tambi\u00e9n les aporten crecimiento rentable. El reto es, por tanto, poner en pr\u00e1ctica modelos de negocio que combinen sostenibilidad y valor financiero. La transici\u00f3n hacia el cero neto abre grandes oportunidades en este sentido para las empresas con visi\u00f3n y compromiso. Por ejemplo: Participar en los nuevos negocios y cadenas de valor derivados del creciente valor econ\u00f3mico de los residuos. Dise\u00f1ar productos y servicios centrados en apoyar la descarbonizaci\u00f3n de los clientes. Integrar en el negocio ecosistemas que conectan clientes y proyectos sociales con beneficio para todas las partes. Estos nuevos modelos de negocio no suelen provenir de ideas geniales. Los inspira la sociedad desde sus distintas perspectivas: colaboradores, clientes, proveedores, socios… La clave es canalizar eficazmente toda esta inteligencia colectiva. Se abre una interesante etapa para las funciones de innovaci\u00f3n de las empresas, siempre que trabajen colaborativamente. El sentir ciudadano y el desarrollo regulatorio soplan a favor de una nueva era empresarial. Si no aprovechamos este momentum, la brecha entre empresa y sociedad aumentar\u00e1 y la Sostenibilidad se unir\u00e1 a la lista de conceptos abstractos y devaluados.<\/p>","protected":false},"author":2,"featured_media":4005,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[48,8],"tags":[],"class_list":["post-4004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estrategia","category-sostenibilidad"],"_links":{"self":[{"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/posts\/4004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/comments?post=4004"}],"version-history":[{"count":12,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/posts\/4004\/revisions"}],"predecessor-version":[{"id":4683,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/posts\/4004\/revisions\/4683"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/media\/4005"}],"wp:attachment":[{"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/media?parent=4004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/categories?post=4004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/esggia.com\/en\/wp-json\/wp\/v2\/tags?post=4004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
Citizen sentiment and regulatory development are tailwinds fostering a new business era. If we don't take advantage of this momentum<\/em>, the gap between business and society will increase and Sustainability will join the list of abstract and undervalued concepts.<\/p><\/p>","protected":false},"excerpt":{"rendered":"